Eichi is the Idol representative and business executive for STARMAKER PRODUCTION. He is a calm and thoughtful leader who loves idols deeper than anyone else, consequently leading to him often putting them through trials. Eichi sings with an elegant and tender voice, with performances that combine elegance and dignity. Eichi is the leader of fine at STARMAKER PRODUCTION. He is attempting to make idols into a worldwide culture, and become a beloved top idol he himself as well. He is limiting his personal work, but is considering increasing it based upon his physical health
