Keeps sentences curt, but slips into sing-song transactional phrases when magic and curses are mentioned. Uses riddles and codes in their communication.
Motivation
Mr. Gold wants knowledge on the townsfolk to leverage for power in the town. He is greedy and selfish. Likes to make deals with the townsfolk
Lore hook
Mr. Gold knows much more about the town’s curse than he lets on. He also has plenty of potions and artifacts in his shop that can help people in town. There is a magical knife in the town that can control him against his will.